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For whom is active media solution the right choice?

active media solution is right for all companies working with a large amount of advertising data on a daily basis and looking for an efficient solution for the organisation and production of advertising material.

What services does active media solution offer?

active media solution is a production management solution connecting product information to advertising data and allowing for centralised management and utilisation of the media data.

Connecting data

In active media solution, images, logos, layouts, montages, PDF files and text data etc. are elements which are organised, searched and found by their corresponding names. In addition, interrelated elements are combined into one item, all of whose relevant advertising data will be available via one distinct item ID.

Data distribution

active media solution manages the distribution of advertising data among different departments and places. All advertising data, images, logos, layouts, texts etc. are automatically delivered to different users and become instantly accessible.

cross-media

active media solution takes a cross-media approach and facilitates utilisation of the elements across different media, making it possible to place, for instance, images of products both in the advertising leaflet and in the online shop.

What modules make up active media solution?

active media solution consists of the two core modules activeCompose and activeElements, each active module being customised for the individual needs of the respective user group and allowing for the smooth exchange of data.

activeCompose = digital call for advertising measures/integration of purchasing department

The aim of the application is to support members of the purchasing department in the gathering of information and in the preparation of advertising materials or updates to the online shop.

The intuitive nature of operating the programme allows for the “creation of new leaflet pages from old pages” as well as for the fast entering of product lists featuring the respective information such as image, text, price and information.

The information created by the members of the purchasing department as well as the selected data may thus be immediately utilised for the design of the advertising material in the graphics department.

activeElements = layout support

As a software tool for designers, activeElements provides for easy and fast transfer of advertising elements into the layout programme via drag/drop, thus facilitating a time-saving way of creating page layouts – with or without activeCompose data. Thanks to the organised structure of the data, the graphic designer is able to focus on the core task – designing.

How are the active modules installed?

An staff member will take care of the initial installation for you. In the process, active media solution will be integrated into the current system and customised for your individual needs. The active modules are independent applications which are installed on the computer via one easy click. In the event of a software update, the active modules are updated automatically.

Which operating systems are supported?

activeCompose system requirements:

PC with Microsoft® Windows® 2000 operating system (at least Service Pack 4), XP (at least Service Pack 2) or Vista 32 Bit

In addition, the Microsoft .NET FrameWork will be required. You may download it here.

activeElements system requirements:

PC with Microsoft® Windows® 2000 operating system (at least Service Pack 4), XP (at least Service Pack 2) or Vista 32 Bit

Apple Macintosh with OS X 10.4 or higher

Which file formats can active media solution work with?

active media solution supports all commonly used advertising material formats (PSD, EPS, TIF, AI, JPG, PDF, QXD, INDD). Due to the individual programming, other formats may be added at any time.

Which layout programmes are supported by active media solution?

The leading desktop publishing softwares like QuarkXpress and Adobe InDesign are supported by active media solution.

You have further questions regarding active media solution?

Should your questions not have been fully answered, we will be happy to personally assist you anytime:

Tel.: +49 (0) 2564 / 39 22 31
e-mail: info@schnell-media.de